Freelance Apple Watch app designer – needs an Apple Watch!

Apple Watch app designer

Here are some early concept designs for an Apple Watch fitness app. My chums at Sensoria asked me to photoshop some concepts to show how the Apple Watch could work with the Sensoria fitness wearable device. The Sensoria smart socks have sensors woven into the fabric which can detect strike points on your feet as you run to help you improve your running technique. Sensoria are one of the leading developers of truly wearable technology and the “internet of things”.

Designing an app for the Apple Watch

Designing for the small screen and “quick glance” use case of the Apple Watch is a largely reductive process, editing the parent app down to the most essential features, then refining the graphics so they are legible on the small screen and the context of a quick glance.

Of course, all this is academic for me right now… I need an Apple Watch! Which means I also need a new iPhone 6. I’m not someone who likes to upgrade for the sake of getting the latest thing.  I’m convinced Apple have been sending “slow-down-self-desctruct” messages to my trusty iPhone 4s – it use to be lightning fast 😉

I’m trying not to listen to that inner voice that says:

You are a Freelance Apple Watch App Designer… you need this for your freelance designer business

Sensoria Fitness iPhone app UI design – Sketches

Sensoria wearable tech running iPhone app sketches

Sensoria wearable tech running iPhone app sketches

Sensoria wearable tech running iPhone app sketches

I’m very excited to be working with Heapsylon on an iPhone app for their amazing Sensoria, a super accurate fitness tracker that connects your iPhone to a smart sock and sensor that tells you how well you run. Wearable technology and smart fabrics are a fascinating new form factor, and as a runner I’m very keen to get hold of a prototype as soon as I can. Click here to pre-order yours.

Retouching product photography in Photoshop

Product photography retouching in Photoshop

I used a bit of motion blur (it’s a running app, it’s forgivable!), I also increased saturation to make the green of the foliage match the logo.

Using Photoshop motion blur and saturation

Cropping out the shoe on a masked copy of the layer

Then I masked out a copy of the original shoe image on another layer to have it un-blurred. The image is now more dynamic and blurring of the background helps shifts focus to the product.

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Finally adding the copy, iPhone image and logo.

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Pre-order your Sensoria smart sock and fitness tracker